For over a decade Northampton based bridal boutique, Camellia Bridal has provided the perfect finesse to a multitude of weddings. Offering bespoke wedding dresses, accessories and bridesmaid gowns, Camellia bridal has evolved with the latest trends and offered outfits which are unique to the customer.
With those latest trends, technology advances had also evolved, affecting how customers interact, communicate and shop, searching for specific products online rather than through printed advertisement.
Through this shift in customer interaction, Camellia Bridal wanted to update their website which had previously been created in keeping with the noughties by Rak Design. Their sole brief was to modernise and update their website in keeping with technology accessibility.
Employing the trusted services of Rak Design again, Camellia Bridal knew their brief would be expanded and attuned every step of the way.
Subsequently, the team at Rak Design gave the website a fresher, sleeker look, adjusting the structure and settings; providing a more user-friendly site, which could be accessed through mobile, desktop and tablet formats.
The website now reflects a much more modern and brand focused design – centralised around the customer journey and accentuating the quality of service through online testimonials.Launch live site