Businesses may be able to reach more people due to the increasing acceleration of technological progress. That’s why companies are looking into e-commerce solutions that would allow them to raise annual revenue. Perhaps BigCommerce is a better option. It’s a platform for running an online shop or e-commerce.
Thanks to its many capabilities, it would be a helpful tool for managing your inventory, orders, clients, and more. This article delves deeper into one of the most popular eCommerce platforms. There will be an explanation of BigCommerce’s features, pros, cons, and pricing plans.
What is BigCommerce?
With BigCommerce, business owners can open an online shop and sell their wares to customers worldwide. They can set up and manage their online stores from anywhere in the world if they have access to a computer, a web browser, and the Internet. In addition, BigCommerce runs on its servers, so you won’t need web hosting or any other third-party software to get started.
BigCommerce includes several different customizable examples that can serve as inspiration for your online store’s design. It can be used to advertise your store’s actual or digital wares. In addition, you can use the various resources at your disposal to commercialize your brand with relative ease.
Customers that are not familiar with web design are BigCommerce’s primary focus. It’s also a helpful tool for developers and customers who are more technically savvy and want to tweak the HTML and CSS of their online shops.
BigCommerce’s intuitive design has earned it much praise. If you do not have any prior experience managing a website, you can still use BigCommerce to create one. When considering the many technical considerations involved in running an online store, BigCommerce is an excellent option.
BigCommerce Features
Now that you are familiar with BigCommerce let’s look at its comprehensive range of world-class features to offer an unparalleled experience.
Point-of-Sale System Integrations
BigCommerce was among the first eCommerce platforms to integrate with most POS software solutions. It successfully fuses the convenience of both online and offline shopping. BigCommerce can help you stay on top of your stock levels, whether you run a busy business or sell many products on your own.
Shipping Options
Customers of BigCommerce can select from several delivery methods. You may print shipping labels, offer free shipment, and get instant quotes. Customers are more likely to be happy and satisfied with their orders when automated shipping processes like tracking, in-store pickup, and next-day delivery are available.
A potential stumbling block could be shipping, but with the help of BigCommerce’s capabilities, overcoming delivery-related issues will be a breeze. The BigCommerce solutions enable the use of other vendors.
BigCommerce offers customers a one-stop shop for advanced shipping and fulfillment processes. The new BigCommerce Shopping app is available for free download, and once installed, customers can immediately take advantage of shipping reductions from USPS, DHL, and FedEx.
Abandoned Cart Recovery
When a customer logs into your email platform but abandons their shopping cart without completing their purchase, a reminder email can be sent to bring their attention back to the items they were considering buying. Also, you can increase the likelihood of a positive response by incorporating personalized greetings or discount vouchers.
Surprisingly, these emails can aid proprietors in recouping an average of 12 to 15% of clients, although personalized emails are six times more effective than standard ones. The one drawback of this feature is that it is not available in BigCommerce’s cheapest pricing tier. Abandoned Cart Recovery is a valuable business tool, which is why it is recommended as baseline equipment in the Plus plan.
SEO and Analytics Optimization
Built within BigCommerce are tools to help businesses increase their organic search engine rankings. Its analytics dashboard shows you how your products do on every level, from customers to pages to the overall dashboard.
If you are wondering what the pros and cons of BigCommerce are, take a look at the lists below:
Pros
- Effortless organic expansion backed by effective search engine optimization.
- The balanced and comprehensive starting point.
- Website creation using a simple drag-and-drop interface.
- Many different product choices are available.
- BigCommerce’s High Availability architecture ensures the platform’s 99.99% availability while also boosting its merchants’ performance, scalability, and resilience.
- Powerful report generation capabilities.
Cons
- There is a small selection of themes available.
- Reduced freedom to personalize without incurring additional costs.
- Retailers operating on razor-thin margins may fare poorly under a revenue-led billing model.
BigCommerce Pricing Plans
You might be interested in their pricing plans. BigCommerce’s pricing structure consists of four tiers or plans that cover a broad spectrum of budgets.
BigCommerce Standard ($29.95/month)
BigCommerce’s entry-level plan is $29.95 per month, making it competitive with Shopify and Squarespace’s entry-level eCommerce packages. Considering that even the most basic BigCommerce plan comes with all the tools necessary to run an online store, it’s a no-brainer to sign up for it. As a result of this proposal, the automated currency conversion system will be able to process more real-time, cross-border transactions in a wider range of currencies much more quickly.
BigCommerce Plus ($79.95/month)
In this category, you’ll find several additional options that aren’t included in BigCommerce’s Standard plan. In addition, it allows you to divide your customers into several groups. That’s useful since it will enable you to categorize your customers into subgroups and reward them according to their activities and purchases. On top of that, you may utilize this to create a loyalty scheme.
BigCommerce Pro ($299.95/month)
BigCommerce Plus’s extensive feature set will be even more helpful with this plan’s far higher sales limit. You can now do up to $400,000 worth of business through the Internet, earning an additional $150 per month for every $200,000 in revenue generated. The existence of Google Customer Reviews is another factor that should be taken into account while evaluating this strategy.
BigCommerce Enterprise (Contact Sales team)
If you run a sizable business and need a cutting-edge sales platform, you won’t want to miss our section on what is BigCommerce. BigCommerce provides extra assistance in data transfer, setting, and account management after you upgrade to their more expensive Enterprise plan.
Final Verdict
Everything great about SaaS e-commerce platforms is present in BigCommerce. BigCommerce offers an adaptable end-to-end solution by welcoming third-party development and expanding support for existing features and functionality. Over 95,000 active websites currently use the BigCommerce System to sell products and accept electronic payments, demonstrating that BigCommerce provides a practical and effective interface to your requirement for eCommerce. BigCommerce is a secure and user-friendly eCommerce platform where you can create unique and engaging storefronts with the help of powerful yet intuitive design tools, all while keeping operational complexity under control.